> For the complete documentation index, see [llms.txt](https://docs.roivenue.com/roivenue-resources/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.roivenue.com/roivenue-resources/roivenue-training/roivenue-app/data/connectors-overview/list-of-connectors/snapchat/snapchat-supported-columns.md). # Snapchat - Supported Columns Every column the Snapchat connector can download. These are the columns available to a Snapchat connector. The recommended template uses a small subset of them, listed on the [Snapchat](/roivenue-resources/roivenue-training/roivenue-app/data/connectors-overview/list-of-connectors/snapchat.md) page. The rest can be added to a connector through the Advanced Editor, which stops that connector receiving template updates. ## Dimensions | Column | | -------------------- | | `dma` | | `country` | | `os` | | `region` | | `dma.lat` | | `dma.lon` | | `dma.continent.id` | | `dma.continent.name` | | `dma.country.id` | | `dma.country.name` | | `dma.country.code` | | `dma.country.code2` | | `dma.metro.name` | | `dma.metro.id` | | `dma.metro.regions` | | `gender` | | `age` | | `make` | | `lifestyle_category` | ## Metrics | Column | | ----------------------------------------------------- | | `impressions` | | `swipes` | | `spend` | | `view_time_millis` | | `screen_time_millis` | | `quartile_1` | | `quartile_2` | | `quartile_3` | | `view_completion` | | `video_views` | | `android_installs` | | `attachment_avg_view_time_millis` | | `attachment_frequency` | | `attachment_quartile_1` | | `attachment_quartile_2` | | `attachment_quartile_3` | | `attachment_total_view_time_millis` | | `attachment_uniques` | | `attachment_view_completion` | | `attachment_video_views` | | `avg_view_time_millis` | | `avg_screen_time_millis` | | `frequency` | | `ios_installs` | | `swipe_up_percent` | | `total_installs` | | `uniques` | | `video_views_time_based` | | `video_views_15s` | | `story_opens` | | `story_completes` | | `profile_clicks` | | `position_impressions` | | `position_screen_time_millis` | | `position_swipe_up_percent` | | `avg_position_screen_time_millis` | | `shares` | | `saves` | | `paid_impressions` | | `earned_impressions` | | `total_impressions` | | `play_time_millis` | | `total_reach` | | `earned_reach` | | `native_leads` | | `conversion_total_installs_sk_ad_network` | | `conversion_ios_installs_sk_ad_network` | | `conversion_purchases_sk_ad_network` | | `conversion_save_sk_ad_network` | | `conversion_start_checkout_sk_ad_network` | | `conversion_add_cart_sk_ad_network` | | `conversion_view_content_sk_ad_network` | | `conversion_add_billing_sk_ad_network` | | `conversion_sign_ups_sk_ad_network` | | `conversion_searches_sk_ad_network` | | `conversion_level_completes_sk_ad_network` | | `conversion_app_opens_sk_ad_network` | | `conversion_page_views_sk_ad_network` | | `conversion_subscribe_sk_ad_network` | | `conversion_ad_click_sk_ad_network` | | `conversion_ad_view_sk_ad_network` | | `conversion_complete_tutorial_sk_ad_network` | | `conversion_invite_sk_ad_network` | | `conversion_login_sk_ad_network` | | `conversion_share_sk_ad_network` | | `conversion_reserve_sk_ad_network` | | `conversion_achievement_unlocked_sk_ad_network` | | `conversion_add_to_wishlist_sk_ad_network` | | `conversion_spend_credits_sk_ad_network` | | `conversion_rate_sk_ad_network` | | `conversion_start_trial_sk_ad_network` | | `conversion_list_view_sk_ad_network` | | `custom_event_1_sk_ad_network` | | `custom_event_2_sk_ad_network` | | `custom_event_3_sk_ad_network` | | `custom_event_4_sk_ad_network` | | `custom_event_5_sk_ad_network` | | `unknown_sk_ad_network` | | `conversion_assist_install_sk_ad_network` | | `conversion_null_sk_ad_network` | | `conversion_total_installs_sk_ad_network_view` | | `conversion_ios_installs_sk_ad_network_view` | | `conversion_purchases_sk_ad_network_view` | | `conversion_save_sk_ad_network_view` | | `conversion_start_checkout_sk_ad_network_view` | | `conversion_add_cart_sk_ad_network_view` | | `conversion_view_content_sk_ad_network_view` | | `conversion_add_billing_sk_ad_network_view` | | `conversion_sign_ups_sk_ad_network_view` | | `conversion_searches_sk_ad_network_view` | | `conversion_level_completes_sk_ad_network_view` | | `conversion_app_opens_sk_ad_network_view` | | `conversion_page_views_sk_ad_network_view` | | `conversion_subscribe_sk_ad_network_view` | | `conversion_ad_click_sk_ad_network_view` | | `conversion_ad_view_sk_ad_network_view` | | `conversion_complete_tutorial_sk_ad_network_view` | | `conversion_invite_sk_ad_network_view` | | `conversion_login_sk_ad_network_view` | | `conversion_share_sk_ad_network_view` | | `conversion_reserve_sk_ad_network_view` | | `conversion_achievement_unlocked_sk_ad_network_view` | | `conversion_add_to_wishlist_sk_ad_network_view` | | `conversion_spend_credits_sk_ad_network_view` | | `conversion_rate_sk_ad_network_view` | | `conversion_start_trial_sk_ad_network_view` | | `conversion_list_view_sk_ad_network_view` | | `custom_event_1_sk_ad_network_view` | | `custom_event_2_sk_ad_network_view` | | `custom_event_3_sk_ad_network_view` | | `custom_event_4_sk_ad_network_view` | | `custom_event_5_sk_ad_network_view` | | `unknown_sk_ad_network_view` | | `conversion_assist_install_sk_ad_network_view` | | `conversion_null_sk_ad_network_view` | | `conversion_total_installs_sk_ad_network_total` | | `conversion_ios_installs_sk_ad_network_total` | | `conversion_purchases_sk_ad_network_total` | | `conversion_save_sk_ad_network_total` | | `conversion_start_checkout_sk_ad_network_total` | | `conversion_add_cart_sk_ad_network_total` | | `conversion_view_content_sk_ad_network_total` | | `conversion_add_billing_sk_ad_network_total` | | `conversion_sign_ups_sk_ad_network_total` | | `conversion_searches_sk_ad_network_total` | | `conversion_level_completes_sk_ad_network_total` | | `conversion_app_opens_sk_ad_network_total` | | `conversion_page_views_sk_ad_network_total` | | `conversion_subscribe_sk_ad_network_total` | | `conversion_ad_click_sk_ad_network_total` | | `conversion_ad_view_sk_ad_network_total` | | `conversion_complete_tutorial_sk_ad_network_total` | | `conversion_invite_sk_ad_network_total` | | `conversion_login_sk_ad_network_total` | | `conversion_share_sk_ad_network_total` | | `conversion_reserve_sk_ad_network_total` | | `conversion_achievement_unlocked_sk_ad_network_total` | | `conversion_add_to_wishlist_sk_ad_network_total` | | `conversion_spend_credits_sk_ad_network_total` | | `conversion_rate_sk_ad_network_total` | | `conversion_start_trial_sk_ad_network_total` | | `conversion_list_view_sk_ad_network_total` | | `custom_event_1_sk_ad_network_total` | | `custom_event_2_sk_ad_network_total` | | `custom_event_3_sk_ad_network_total` | | `custom_event_4_sk_ad_network_total` | | `custom_event_5_sk_ad_network_total` | | `unknown_sk_ad_network_total` | | `conversion_assist_install_sk_ad_network_total` | | `conversion_null_sk_ad_network_total` | | `conversion_purchases` | | `conversion_purchases_value` | | `conversion_save` | | `conversion_save_value` | | `conversion_start_checkout` | | `conversion_start_checkout_value` | | `conversion_add_cart` | | `conversion_add_cart_value` | | `conversion_view_content` | | `conversion_view_content_value` | | `conversion_add_billing` | | `conversion_add_billing_value` | | `conversion_sign_ups` | | `conversion_sign_ups_value` | | `conversion_searches` | | `conversion_searches_value` | | `conversion_level_completes` | | `conversion_level_completes_value` | | `conversion_app_opens` | | `conversion_app_opens_value` | | `conversion_page_views` | | `conversion_page_views_value` | | `conversion_subscribe` | | `conversion_subscribe_value` | | `conversion_ad_click` | | `conversion_ad_click_value` | | `conversion_ad_view` | | `conversion_ad_view_value` | | `conversion_complete_tutorial` | | `conversion_complete_tutorial_value` | | `conversion_invite` | | `conversion_invite_value` | | `conversion_login` | | `conversion_login_value` | | `conversion_share` | | `conversion_share_value` | | `conversion_reserve` | | `conversion_reserve_value` | | `conversion_achievement_unlocked` | | `conversion_achievement_unlocked_value` | | `conversion_add_to_wishlist` | | `conversion_add_to_wishlist_value` | | `conversion_spend_credits` | | `conversion_spend_credits_value` | | `conversion_rate` | | `conversion_rate_value` | | `conversion_start_trial` | | `conversion_start_trial_value` | | `conversion_list_view` | | `conversion_list_view_value` | | `conversion_visit` | | `conversion_visit_value` | | `custom_event_1` | | `custom_event_1_value` | | `custom_event_2` | | `custom_event_2_value` | | `custom_event_3` | | `custom_event_3_value` | | `custom_event_4` | | `custom_event_4_value` | | `custom_event_5` | | `custom_event_5_value` | | `viewable_impressions` | | `non_viewable_impressions` | | `viewable_rate` | | `measured_impressions` | | `gross_impressions` |