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Cost Decomposition Structure

This image shows you two points of view on cost structure and parameters
a) Cost structure perceived by your customer (and its parameters that can be sent to ROIVENUE in the feed)
Example: Customer buys a product from you shop for 1268 CZK.
  1. 1.
    net product price is 1000 CZK
  2. 2.
    VAT from the product amounts to 210 CZK
  3. 3.
    other surcharges were in total 19 CZK
  4. 4.
    delivery cost your customer 39 CZK
  5. 5.
    your customer recieved a discount of 100 CZK
  6. 6.
    total spend is 1268 CZK
b) Real cost structure perceived by your business (and its parameters that can be sent to ROIVENUE in the feed)
Example: Customer buys a product from you shop for 1268 CZK.
  1. 1.
    you paid sales tax 220.07 CZK from the order, so your sales revenue was 1047.93 CZK
  2. 2.
    you had to pay 80 CZK to the delivery company
  3. 3.
    you had to pay 5 CZK to your payment gate provider
  4. 4.
    your net revenue is 962.93
  5. 5.
    the product cost you 440 CZK
  6. 6.
    your profit was 562.93