🚀Roivenue Implementation

Before starting with ROIVENUE™, there are a couple of steps which we need you to take. These steps are part of the implementation process, which is guided by your ROIVENUE Client Success Manager and the Implementation team.

The process consists of creating your account and then, setting up connectors and the transaction feed.

The sooner we set up the connectors, the faster the implementation process will be. You can then start using ROIVENUE and its features like enhanced attribution and the budget optimiser. After the implementation process, your Client Success Manager will continue to work with you on getting maximum value from our product.

  • Deal signed by ROIVENUE Sales Representative

  • First contact with your CSM

  • First meeting and access to ROIVENUE: after account creation and connectors setup (approx 1-2 weeks) - ROIVENUE is ready for use.

  • ROIVENUE training program : an 8 week long program that will teach you the fundamentals of using all parts and capabilities of ROIVENUE.

  • Transaction feed: after transaction feed setup is complete by the client.

Connector Setup

Access to your platform accounts is necessary in order to connect them to ROIVENUE™.

You will either share credentials or share access with us; depending on the platform.

We keep all usernames and passwords in a specialized software in order to keep them secure.

Data-Driven Attribution Implementation

  1. In order to calculate data-driven attribution, we need access to your GA4 data. To facilitate this, please export your GA4 and Google Ads data to Google Big Query. Don't worry if you haven't set this up yet; we'll guide you through the process. It's a straightforward task that should take no more than an hour of your time.

  2. If you opt for our post-view attribution solution, we'll also need access to your master data file at the impression level. Typically, this data is sourced from external measurement partners like Adform or Gemius. Depending on your chosen partner, there might be associated costs. Your dedicated ROIVENUE Sales/CSM representative will provide detailed information regarding any expenses related to master data access.

We also offer ROIVENUE Measurement which is a new alternative solution This innovative approach eliminates the need for Google Analytics data and the master data from a third-party provider. With ROIVENUE Measurement, we handle all the data measurement internally, streamlining the process and ensuring accuracy.

Transaction Feed(Optional)

The implementation of the transaction feed is key in order to see the last part of your marketing funnel. It is necessary to fully understand the final part of your transaction funnel deliveries and gross profit - which can only be extracted from your transaction feed.

The detailed instructions on how to set up the feed can be found in the transaction feed guide.

ROIVENUE™ Training Program

The training program will begin after the first meeting. It consists of a series of 8 workshops that will teach you how to use ROIVENUE™ and get the most out of its features.

After the training course is finished, your Account Manager will continue to act as your primary point of contact. Your CSM will regularly get in touch with you to see whether you need any additional help. You can also request additional services like attribution analysis consultations, different types of ad hoc analysis, BI report preparation, etc. If you have a cool data marketing project in mind, don't be shy to get in touch with us!

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